World's Most Expensive Ad ( CoOl )
Description:
Expensive Commercial Ad
Costing $6.2 million, this Honda ad follows a "domino" effect of car parts for two minutes. "There are no computer graphics or digital tricks in the film. Everything you see really happened in real time, exactly as you see it. The film took 606 takes. On the first 605 takes, something, usually very minor, didn't work."
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