Advertising on a Budget

Direct Mail is a multi-billion dollar a year business. If you
are advertising on a small budget; direct mail is the lowest
cost to start your business. The latest incentive we hear on TV,
Billboards & Radio Advertisements is to sell all kinds of future
planning products. First, we need real potential customers.

With good planning there could be greater probability for
successful income with a good mailing list.

Postcards cost less to mail than a first-class letter. A few
pennies add up when multiplied by hundreds and thousands of
pieces of mail. Postcards are a way to get your message across
to every hand they touch.

Newsletters can provide information about your business. Use it
as a marketing tool, not as an advertising tool. This outlet
could enable you to share your knowledge about ideas and
products.

Obtaining an ISSN could be beneficial
http://lcweb.loc.gov/issn/issnbro.html#advantages.

Card Decks are composed of advertisers who have prescribed their
offer(s) in one mailing to hundreds and even thousands of
potential customers. This method is less expensive than post
card mailing and the potential customer can select the ads that
he/she is interested in and respond to them.

Very important, make sure your mailing arrives on Tuesdays,
Wednesdays, or Thursdays. Learn about coming events so you can
tie them in with your marketing offers. FREE offers can draw
leads and interested people/businesses. Customers love a
valuable bargain and it could bring you more sales in the future.